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Rivvir, (like most businesses) started with a vision—they believed in the power of technology to transform the way we live, work and play and wanted to disrupt the event industry with a next-generation payment app that simplified the drink-buying experience at events and venues. In collaboration with their co-founders, Veracity pioneered a first-of-its-kind payment app that optimized the drink ordering process so event-goers could spend less time in line and more time having fun.

While their vision was strong, they needed deep development expertise and UX acumen to bring their app concept to life. Through technical mastery, product strategy, sleek UX application design and a human-centered approach, Veracity seamlessly transformed an idea to a complete product experience that changed the game for event attendees everywhere.

Through technical mastery, product strategy, sleek UX application design and a human-centered approach, Veracity seamlessly transformed an idea to a complete product experience.

Understanding Their Vision to Develop a Shared Source of Truth

We started our engagement with Rivvir by understanding their vision for the experience. Through workshops, competitive market analysis and rapid prototyping sessions, our team was able to define and articulate who, when, where and how the app would be leveraged. From user personas to use-case scenarios, we developed a comprehensive product strategy—outlining the vision, audiences, creative direction as well their short-term and long-term goals to ensure product success from design to realization.

Bringing a Playful Brand Identify to Life Through Sleek UX Application Design

To bring their app to life, Veracity tackled everything from welcome messaging to transaction screens for a holistic mobile experience. Through user-focused wireframes, we laid the framework for design and content flow, implementing their bold and playful brand through functional design systems and a drink animation that fills users’ cups in real-time. The application experience transformed a negative experience into something more engaging and fun. And, with simplified functionality and new technology, we made drink payment transactions as easy as the touch of a screen.

Developing a First-Of-Its-Kind Prototype for a New Business Venture

To provide a representation of their vision, they needed a robust prototype that helped them sell their new business solution to investors and additional stakeholders. Veracity harnessed deep technical expertise to bring their sleek UX application design to life—developing a comprehensive prototype that helped them optimize and user-test the experience to meet perfection. In the end, from product strategy to UX design, we proudly transformed an idea to a complete product experience and first-of-its-kind application.
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Project Showcase

From product strategy to UX design and custom app development, discover how we proudly transformed an idea to a complete product experience and first-of-its-kind application.