DESIGN & INNOVATION
Pivotal Design Doesn’t Require an Explanation. It Speaks For Itself
We consciously create interactions for the subconscious. To us, an experience is produced by insights, integration and design communication, built to surprise, delight and influence your next move.
Shaping the Art of Transformation
Transform Pain Points to Points of Value
Where two worlds unite. We immerse ourselves in every journey and every process to expose challenges known or unknown—strategically transforming pain points to actionable insights, and work that counts.
Design with Intention to Empower Interaction
This is the art of transformation. We harness actionable insight to connect the dots between challenge and resolution—enabling technical solutions so well designed, they speak for themselves.
Meet Needs, Exceed Expectations
Loyalty is born from engagement. Whether retaining customers, employees or both, our revolutionary design deepens connections and exceeds expectations for experiences that never get old.
To design for transformation, you must successfully innovate across three elements: solving valuable problems, enabling technology solutions and creating a source of value. Our people-first approach innovates across these disciplines for tailored solutions that drive growth across your business. Discover how:
Customer and employee experiences work in harmony to create the total experience. We reimagine engagements and design each interaction to simplify processes and create interactions that matter—intentionally empowering your employees and thoughtfully engaging your customers.
We deliver a top-down view of your entire ecosystem—accounting for customer and employee needs by aligning operations both customer-facing and customer-impacting.
To visualize how people interact with a brand’s product, process or experience, we track user needs and perceptions to uncover real challenges and moments that matter.
We immerse ourselves with each of your users, strategically mapping out the steps they take to complete a task, challenge, goal or entire experience.
We elevate your position in the market through current–state assessments and competitive analysis, defining differentiators through bespoke branding and relevant content strategy.
We evaluate your entire content landscape—articulating what can be reimagined for a more streamlined, findable, and engaging communication structure.
We empower speed to market by designing systems of components at scale—driving consistency and efficiency across all platforms and audiences throughout the entire experience.
To accelerate innovation, we prototype to quickly prove the desirability, feasibility and viability of solutions that address actual user needs—providing space for the best creative solution.
We draw guidance from various enterprise architecture viewpoints to create holistic design solutions, from reassessing current systems to creating new—here, we ensure our strategy meets your specific needs.
Revitalizing Digital Experience Through Persona-Driven Strategies
Veracity transformed their website to a powerhouse revenue stream—bringing their high-touch service to life through a personalized Sitecore solution.