Innovative Platform Offers a New Approach to Health Insurance
As one of the largest healthcare insurers in the world, our client wanted to fundamentally change how consumers shop for health plans.
Flexible Platform for Health Plans
Our client, serving more than 70 million people, is one of the largest healthcare insurers in the nation. To maintain their competitive advantage, they wanted to create a new platform solution that would allow consumers more flexibility in their health plans with options to mix and match components. Having worked with Veracity on strategy projects, they sought our expertise to help build out their case study and execution roadmap. Working closely with key stakeholders, we created a comprehensive case study outlining benefits and costs associated with the new solution. Our team of skilled consultants was brought in to lead implementation, functioning as product owners throughout the process. As a result of our efforts, the company has successfully launched new go-to-market platforms and channels as well as a new way to offer products to their clients.
Services
Growth & Market Strategy
Brand & Product Strategy
Innovation Strategy
Customer Experience Strategy
Program & Portfolio Management Execution
Roadmap Development
SERVICES
Growth & Market Strategy
Brand & Product Strategy
Innovation Strategy
Customer Experience Strategy
Program & Portfolio Management Execution
Roadmap Development